Monitoring your rank historical past over time is essential. It helps you perceive in case your search engine optimisation technique is working and which clusters or key phrases you need to double down on.
Whether or not you’re seeking to keep the primary web page otherwise you’re climbing the ladder from the underside, rank tracker templates are a good way to remain organized.
ClickUp: A beginner-friendly rank tracker template
ClickUp is a strong mission administration platform that you could be not instantly affiliate with search engine optimisation work. However it really works rather well as a result of you possibly can flip your rating insights into actionable duties and collaborate together with your total workforce.
You may join free to get began and onboard your total workforce without charge. Paid plans are reasonably priced, beginning at $7 per person per thirty days.
Extra on ClickUp: ClickUp Evaluate | ClickUp vs Asana | ClickUp vs. Notion.
Out of the field, this template is ready up with a class and subcategory construction — which is beneficial if you wish to observe your rankings by month or if you wish to group by main key phrase.
Alternatively, you possibly can observe the rating of particular items of content material so you understand what to replace and when.
This works rather well if you happen to’re additionally planning to make use of ClickUp to handle your content material workflow. You’ll have the ability to handle the entire lifecycle of your property from ideation by publishing and watch every little thing transfer by search outcomes.
Total, I like this template as a result of it’s tremendous versatile, and it really works it doesn’t matter what trade you’re in. It’s additionally simply extendable — you possibly can add fields to trace visits, conversions, and different metrics you need to keep on prime of.
I additionally like that there’s a pre-built subject that calculates your enchancment fee. This makes it straightforward to grasp constructive and unfavourable adjustments over time.
In case you’re on considered one of ClickUp’s prime plans, you could possibly combine with search engine optimisation software program like Ahrefs or SemRush. An alternative choice is utilizing Make or Zapier to tug information into ClickUp by way of automations. If neither of these work, guide entry is all the time an possibility too.
Notion: Versatile and highly effective rank tracker templates
Notion is a collaborative workspace with built-in options for monitoring duties, engaged on tasks, taking notes, and creating versatile paperwork. It may possibly work nicely for search engine optimisation functions as a result of it permits you to manage and retailer info in several methods.
Total, it’s extra versatile than most common mission administration instruments. This implies it’s simply adaptable to nevertheless you’re employed.
In case you work by your self, you need to use Notion at no cost for fairly some time. In case you share your workspaces with others, the free plan is extra like a free trial and also you’ll must improve to a paid plan within the close to future.
Extra on Notion: Notion Evaluate | Notion vs Asana | Notion vs Todoist.
Template 1: A great place to begin
It’s not unusual to make use of a number of search engine optimisation instruments for various functions. This template helps you not solely observe rating information, but in addition hold observe of data for every of the instruments you’re utilizing.
Its distinctive views and versatile nature make it a lot cleaner than spreadsheets or Google Docs to remain organized. That is very true if you happen to work with a workforce who creates completely different dashboards, makes use of completely different instruments, and desires entry to issues from different individuals.
Out of the field, this template consists of hyperlinks to tutorials and sources for numerous search engine optimisation instruments, eliminating yet another factor you could search out.
Beneath that, there are a number of completely different views you need to use to maintain observe of key phrases, quantity, issue, CPC, intent, and the software program you bought it from. You may view the identical info as a gallery, board, listing, or desk. There are additionally due dates you need to use to maintain observe of content material manufacturing.
In case you’re an company or freelancer, you need to use the identical template to maintain observe of key phrase analysis and rating positions for numerous purchasers.
Every shopper has their very own card. Inside that card, you’ll have the ability to enter their funds, contact info, standing, and key phrases.
It’s a easy but efficient approach to keep organized.
Template 2: A rank tracker template for G2
As a substitute of key phrases, this template helps you retain observe of your G2 rankings.
As one of the vital trusted web sites for shoppers to search out one of the best software program, it’s an essential platform to concentrate to, regardless of how typically it’s neglected. In case you’re on G2, this template is a wonderful place to begin.
Whether or not you’re presently on G2 and need to monitor your positions in comparison with your opponents otherwise you’ve only recently claimed your G2 profile and must make up some floor, this template affords a simple approach to keep organized.
You’ll have the ability to have a look at the way you’re doing total and throughout particular G2 classes.
For instance, you possibly can rapidly have a look at your present rank based mostly on what number of of your opponents qualify for a similar class. However you too can see how your rankings change over time.
There’s even an space for logging G2 badges, and a spot for storing hyperlinks to related quarterly studies you could revisit once more.
Stackby: Rank tracker templates that combine with Ahrefs and Serpstat
Stackby is a strong device that makes use of relational databases to attach your entire information collectively. That is good if you happen to’re getting rank information from a third-party supply, as Stackby simply integrates with numerous search engine optimisation instruments for automated information entry and common refreshing.
It’s free for as much as 5 customers, and also you’ll even have entry to 2 API connectors without charge (which is sufficient to get began with any of those templates).
Template 1: Monitor competitor rankings
In case you’re utilizing Ahrefs for search engine optimisation and key phrase analysis, you possibly can combine with Stackby to fetch and sync your information at common intervals.
This specific template is ready up so that you can analyze your opponents, which might be equally as essential as your personal rating place. You might additionally simply add your personal information alongside your opponents for straightforward comparability.
On prime of competitor rankings, you too can pull in different kinds of information — you’ll have the ability to view their web site site visitors, natural key phrases, backlinks, and extra.
The perfect half about this template is that every little thing is already arrange, so that you don’t must generate particular studies or dashboards in Ahrefs any time you need the data.
All it’s a must to do is join your Ahrefs account and also you’re good to go.
You can even construct on prime of this template utilizing one of many templates under or customized tables and techniques to run different elements of what you are promoting, like content material creation, income reporting, or anything you want.
Template 2: Get much more out of your Ahrefs information
This template is just like the primary one — it makes it straightforward to fetch Ahrefs information when you’ve related your account.
The distinction? This one is much more complete. It additionally covers competitor evaluation nevertheless it additionally brings in all of the efficiency information you could run complete search engine optimisation audits and evaluate outcomes throughout completely different opponents.
Quite than simply providing you with broad rating info, this Stackby template comes with further columns to investigate issues even additional.
For each your web site and your opponents, you possibly can observe complete ranked pages, pages rating within the prime three, and positions within the prime ten. Then you possibly can rapidly type by any of those columns to grasp the way you stack up.
You need to use it for one-off search engine optimisation audits or collectively with the primary template on an ongoing foundation.
Like the primary, you possibly can simply add new fields and tables to get much more out of the info you’re pulling or add further information, automations, and techniques on prime.
Stackby’s free plan helps you to create 20 boards, so you possibly can simply strive all of those templates, mix them into one, or construct on prime of them as a lot as you’d like.
Template 3: Syncs with Serpstat’s search engine optimisation platform
Serpstat isn’t as nicely often called Ahrefs. However it’s about half the value, so it may be a great entry stage device if you happen to’re on a tighter funds. Similar to with the others, this template is ready as much as retrieve and retailer Serpstat information utilizing APIs.
All it’s a must to do is join your accounts and also you’ll be good to go.
Quite than exhibiting high-level domain-based search engine optimisation information, this template drills down one other layer — it helps you to observe stats for various key phrases.
This makes it straightforward to grasp the place you’re at for all of the phrases you care about.
There’s additionally a separate desk for content material, which lets you tie key phrases to items of content material. That added layer means you possibly can simply see which key phrases are working and which want a bit extra optimization.
Each bit of content material has an proprietor, standing, and publish date so that you additionally get a light-weight content material tracker inbuilt.
The draw back? I’ve all the time used Ahrefs so I can’t say if Serpstat is any good. However it may be value trying out if you happen to’re on a tighter funds or new to the search engine optimisation world.
Free rank tracker templates for Excel and Google Sheets
Spreadsheets work surprisingly nicely for rank monitoring, at the same time as your wants get extra complicated. They’re versatile and acquainted, making them an ideal possibility for people and groups alike.
Whether or not you’re performing an search engine optimisation audit, need to hold observe of competitor rankings, or need to monitor particular key phrases, they’re straightforward to arrange. You may even use integrations or automation instruments (like Make or Zapier) to automate information entry at common intervals.
We use Google Sheets for a stunning quantity of knowledge, so that you received’t have to fret about operating out of house.
The largest draw back is that it’s robust to narrate tables to one another and there aren’t actually any built-in visualizations or collaboration performance past easy feedback and tagging.
That stated, listed here are a few of my favorites.
Template 1: Simply pull Search Console information into Google Sheets
Google Search Console is a treasure trove of search engine optimisation information — one of the best half is that it’s free. Whereas the info is nice, it doesn’t work nicely for customized reporting or visualizations. You may have a look at Google Analytics alongside Search Console, however the identical drawback exists there.
Slicing and dicing your information is a problem to say the least.
This template from Coefficient is free to obtain in trade on your e mail tackle. It exists to offer you a greater approach to make use of the info you have already got in GSC and GA4.
The template has a function known as “related spreadsheets”. This implies connecting your GSC account to Google Sheets. Doing so creates a circulation of knowledge from GSC to your chosen Google Sheet, providing you with a a lot cleaner and extra acquainted approach to view and analyze your information.
Particularly, this template focuses in your prime 100 key phrases from Google Search Console. You’ll have the ability to observe adjustments and control opponents on the similar time.
Coefficient additionally has a spread of different helpful free Google Sheets templates for natural CTR, impressions, web site efficiency, and extra.
You need to use them with the GSC template, use them on their very own, or use one of the best components of every to create your personal.
Template 2: A beginner-friendly template for key phrase analysis
Whether or not you’re writing your first articles or searching for new alternatives, key phrase analysis is a serious a part of search engine optimisation. It often comes earlier than rank monitoring, however the two typically work hand in hand.
This template affords a simple approach to keep organized when looking for key phrases, matters, and concepts.
Quite than a easy desk for storing key phrase concepts, this template guides you in discovering new key phrases from locations you won’t assume to look.
For instance, it provides you a spot to notice concepts from Wikipedia, Reddit, YouTube, Pinterest, and extra. You may then go lookup your concepts in an search engine optimisation device to find out each’s quantity, issue, intent, and extra.
You may simply add new columns to maintain observe of rating information too.
I not too long ago put collectively a listing of my favourite free key phrase analysis templates which are value a glance if this one doesn’t have every little thing you want.
How do you arrange rank monitoring?
There are quite a lot of methods you are able to do it. To maintain it easy, right here’s what I like to recommend:
- Select a knowledge supply.
- Obtain the template of your alternative.
- Add your rankings as of proper now.
- Repeat step 3 each month to match over time.
For information sources, you would possibly need to have a look at Google Search Console, Ahrefs, Moz, Semrush, or one other search engine optimisation device. It doesn’t actually matter which one you select for this — the essential factor is utilizing the identical supply every month.
You may add your information by exporting out of your chosen search engine optimisation device, utilizing APIs, and manually getting into the info you’re after.
Doing this frequently will provide you with a more in-depth have a look at how your rankings change.
What to contemplate when selecting a rank tracker template
At their core, most rank tracker templates are the identical. All you want is a spot to notice your place for numerous key phrases over time. In that vein, it actually doesn’t matter which one you select.
Nevertheless, I like to recommend selecting a platform that you simply’ll use for issues past rank monitoring. It’s possible you’ll have already got entry to one thing that can work.
For instance, your workforce might use monday.com to handle tasks and assign work throughout your workforce. You may simply add a brand new desk to your present setup.
In case you don’t but have one thing for mission administration, selecting one thing like ClickUp or monday.com and utilizing considered one of their templates will provide help to get conversant in it so you possibly can construct it out to work for different elements of what you are promoting.
Whereas monday.com and ClickUp work nicely for many, try one of the best mission administration platforms if you happen to’d prefer to see extra choices.
Don’t want a brand new platform? I like to recommend utilizing a template for Google Sheets or Excel as a substitute. Each will work simply fantastic for key phrase analysis, rank monitoring, and fundamental competitor evaluation.
Paired with automation instruments, you possibly can even set them as much as mechanically pull information at common intervals so that you don’t must do it by hand.
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